BROGRUND towel rail stainless steel 67 cm

BROGRUND Towel rail, stainless steel, 67 cm

Name: BROGRUND Towel rail - stainless steel 67 cm
Brand: IKEA
SKU: 003.285.35
Price: 79 CNY
Availability: InStock

¥ 79.00

Return policy

Clean, simple and distinctive. The BROGRUND series offers a wide variety of accessories to create order out of chaos with a modern, fresh look. Details like hidden screws add to the clean design. Read More

003.285.35

No visible screws, as the fixings are concealed.

Made from stainless steel that is durable and easy to clean.

Please refer to packaging label for country of origin.

Different wall materials require different types of fixing devices. Use fixing devices suitable for the walls in your home, sold separately.

Combines with other products in the BROGRUND series.

Designer

H Preutz/N Karlsson

Environment

The material in this product may be recyclable. Please check the recycling rules in your community and if recycling facilities exist in your area.

Materials

Bracket/ Strip/ Insert nut:

Stainless steel

Tube:

Stainless steel, Stainless steel, Stainless steel

Back:

Reinforced polyamide plastic

BROGRUND

Towel rail

003.285.35

Width: 10 cm

Height: 4 cm

Length: 71 cm

Weight: 0.89 kg

Package(s): 1

Adding a little harmony to the bathroom, one detail at a time

We've seen from our global home visits that most bathrooms are cluttered, shared and improvised. They're spaces—usually small ones—to get ready during hectic mornings and destress at night. When we started working on VOXNAN and BROGRUND bathroom accessories, our team did something a bit different and held a workshop. Together, they came up with the theme of a bathroom being 'chaos and harmony' and used it to create products that make bathroom life a bit easier for everyone.

It’s okay to splash!

We know how important it is to design the right furniture for different types of bathrooms. That’s why all our wash-stands and wash-basin cabinets are perfectly suited for spaces exposed to light water splashes. Choose from GODMORGON, LILLÅNGEN or HEMNES series with drawers and shelves to hide the clutter of shampoos and deodorants. Psst! Don’t forget to wipe off small splashes and spills with a towel so your furniture stays beautiful and serves you longer.

Harmony in the bathroom, one detail at a time

The bathroom is a vital part of the home, but it is often small, cluttered and improvised. Okan Demirci, one of our product developers, knows this first-hand. So when starting working on VOXNAN and BROGRUND bathroom accessories, his aim was to help make bathroom life a little easier. The difficult part was to find common needs among different people. That’s where Okan’s many colleagues came in handy.

Several of them were invited to a workshop. They all had different homes and life situations. Some were Swedes who lived in houses in the woods. Others were from Italy and France. Some lived alone, and others with a partner or children.

Working together to find common bathroom needs

For an entire day, they examined people’s frustrations and dreams, including their own. One of the participants was Luca Battistelli who has been with IKEA since 1992. ”I’m not a product development expert,” Luca says, “but you bring your own experience. Some things can be very specific to a person or country, but it’s easier to find things in common than things that are very different.”

Designing little details that make life better

Two designers worked together to solve the challenges identified in the workshop. Take the clutter from lack of space to hang things. Our towel holders already save space with swiveling bars, but they added bars that extend for more tidiness. And what about shared bathrooms? VOXNAN and BROGRUND have styles you can mix and match so everyone’s happy. The accessories have identical wall brackets, too, so if your style or needs change, you can easily swap things without making new holes. ”It’s not a revolution,” Okan says. “It’s just the little details that can help people turn their bathroom chaos into harmony.”

BROGRUND Towel rail, stainless steel, 67 cm

¥ 79.00